"Harmony Springs has over 100 years of experience producing artisanal sodas from artesian springs around Ludlow, MA. Taktic Studio updated the company’s branding without sacrificing their rich tradition. Tasks included updating the logo while paying homage to the original design, completely redesigning the product packaging." A chromatic line of sodas is given an antique feel with scripted type and an old time logo. Stamped with approval, the clear glass bottles are then shipped out to the masses in wooden crates.
Project Manager: Roman Reichel
Art Director: Krzysztof Piatkowski
Designers: Krzysztof Piatkowski, Victoria Abrami
Illustrator: Kat Sejud
Photographer: Lucas Zarebinski
Writer: Shawn Mulder