A colorful collection of hot cocoa appears in Massachusetts stores as the new contender. Packaged by Lakuna Design, rich cocoa packets are stored in perforated boxes with an overhead shot of the beverage.
“Cocoa Santé is a new instant hot cocoa product recently launched from Arlington, MA. The company’s distinctive take on hot cocoa centers on four blends each inspired by cocoa use throughout history. Each package was designed to reflect its respective blend’s flavor profile and cultural connection by use of color and pattern. And speaking of color, the packaging palette is bold and bright to differentiate it on the shelf and to drive home the company’s mission to create, easy, on-the-go instant cocoa for active consumers. The use of single-serve pouches also supports this goal.”
