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Bonnie & Clyde

by Elizabeth Freeman on 12/10/2015 | 2 Minute Read

Editorial photograph

The story of Bonny and Clyde, the good-looking outlaws, has been depicted in movies and books alike but this time, the glamorization of the legend comes to life on the bottles of gin designed by Pearly Yon. The labels have been applied to a limited run of handcrafted gin produced by a micro distillery in Belgium with the sweeter tasting version called Bonnie and the stronger tasting one called Clyde. The inspiration for the design comes from the prohibition era and the brilliant use of typography and finishes - especially the use of foil- delivers an ownable and premium identity. The storytelling behind the branding is clever and memorable and the relationship established between the two formats is harmonious and everlasting.

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3D Packaging Renders: Lung Animation

Designed by Pearly Yon

Country: South Africa