As a vegetarian, I certainly have some challenges from time-to-time with what groceries I can and can’t buy. A trip to the store involves a lot of picking things from the shelf, reading through the ingredients, and then begrudgingly putting them back. For vegans I imagine it’s even more of a challenge. Luckily, à la eco offers mouthwatering condiments specifically for those with a vegan diet, but they look so good that meat-eaters and vegans alike can enjoy them.
“à la eco is undergoing an intense phase of expansion and are looking to widen its product range regularly. The latest addition to hit the market is vegan spreads in four different flavours, all of which are rich in protein and gluten free. They make the perfect topping on a sandwich or as a tasty, well distinguished dip. Kollor Design Agency has created the overall design concept for à la eco. This includes the branding of the company, product catalogues and of course the packaging concepts.”
These vegan spreads clearly belong in the modern kitchen. A sans serif font and strong, rich colors to help the text stand out. Each clear jar allows the buyer to see the quality of the product, and the label styling and white lids unify the spreads under the à la eco name. The spreads are clearly labeled “vegan,” eliminating the need to read through ingredients to decide if something is vegan. While it seems like a small thing, it makes a huge difference to those with dietary needs and concerns, and this immediately helps to build trust between the buyer and the brand.
Designed by Kollor Design Agency
Country: Sweden
