Featured image for Wrapped Beer

Wrapped Beer

by Dieline Author on 01/12/2015 | 3 Minute Read

Editorial photograph

"A limited edition, individually numbered, painted beer wrap packaging gig, for a very special Elderflower and Honey Tripel." 

Flying Whities had been pestering the Garage Project brain trust to do a special paper wrapped beer for months when the stars started aligning. GP had come up with a very special Tripel style brew, infused with New Zealand Elderflowers and honey - it was going to be time consuming to produce, and available in only a very limited quantity. Which was exactly what we wanted to do with the packaging. 

A white ink transparent label would stand proud against the glowing amber bottle, which would then be wrapped with a fully painted, two-sided wrap – the inner detailing the mystery of the Elder Tree, and the outer a soft fairy tale scene focusing on the spirit of the Elder Tree, Hylde Moer. This would be held tightly to the bottle with a vertical golden sticker along the bottles spine."

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Design and artwork by: Tim Gibson at Flying WhitiesCounty: New Zealand

Print-prep and assistance provided by: Ben at London Studio

Main product shot by: Bryson at Stem Creative

Words and flavours: Jos and Pete at Garage Project