Delhaize 365

Delhaize 365 released a line of pantry food items focused on bringing good quality and simple ingredients to its community. A white foundation is overlaid with a vector cut drawing of the vegetables contained inside. Because Delhaize is an international brand, it was necessary for the designers at sunny-side-up to label each product in a number of languages. To maintain simplicity, the text was condensed to a small  block of rounded type running off the side which  gives  the stiff color palette to a more casual and relaxed feel. 

 
 

Designed by sunny-side-up

Client: Delhaize 

Country: Belgium

City: Brussels