Before & After: LKY Tea
LKY Tea gets a fresher look while retaining the company’s traditional values. Box Brand Design not only changed the color palette, but the shape of the containers as well, for an update that is contemporary and energized.
The once rectangular box was cut diagonally to form triangular pieces and dripped in soft colors, giving the product a lightness it didn't have before. To freshen their look, ombre imagery was replaced with slightly translucent illustrations that fade in and out of the surface of the box.
Designed by Box Brand Design
Client: Lam Kei Yuen Co. Ltd.
City: Hong Kong