Chen Design Associates (CDA) designed Torch Coffee Roasters with a variation of logos on the package. The execution is not only exquisite but feels integrated and cohesive.
“CDA provided Torch Coffee Roasters with an integrated branding program that will serve as a foundation on which to grow its living brand. Far from the standard, static logo reproduced on all applications, CDA created the Torch brand to include a rich visual vocabulary that encompasses varied yet cohesive ways to express its personality in the marketplace.”
Design firm: Chen Design Associates
Creative Director: Joshua C. Chen
Art Director: Max Spector
Designers: Ryan Bosse, Kimberly Low, Max Spector, Ashleigh Brewer, Wes Mitchell