Thymes is a founding brand in botanical, fragranced bath and body products known for creating unique artisan fragrances. To continue building excitement amidst a stream of new brands in the category, Thymes sought an elevated, modern aesthetic. The objective was to establish a visual signature that would offer the Thymes customer a premium brand experience. Wink created a distinctive box to house and present the 2014 Thymes Catalog, consumer sample packaging and information for the sales agents in keepsake tins.
“We were able to utilize the make-ready press sheets from the Thymes Catalog to create a distinctive and visual appealing wrap on the outer box. This became a fantastic tool for the sales team for promoting the Thymes brand.”
