Student: Packaging The UTS Grad Show

A group of students designed and set up the 2012 graduate show for UTS (University of Technology, Sydney). This included invitations, envelopes, signage, website and other printed material. All materials are colorful, consistent, playful and designed with the idea of "working our butts off!"

"In creating and identity design for the 2013 UTS Visual Communications Grad Show, we wanted to portray the fun, youthful and dedicated personalities of this year’s graduates, particularly with reference to the idea of “working our butts off” and their “exposure” to the industry. Using a series of visual and verbal puns, a mark and identity was esablished across a variety of collateral including letterpressed invitations, screen printed posters, bags, book, website and exhibition mural.  Designed together with the ever-talented Sebastian Andreassen, with help from Nina Harcus, Steph Tsimbourlas. Check out the website designed by Elle Willams."


Creative Direction and Design: Olivia King & Sebastian Andreassen
Additional Design: Nina Harcus & Steph Tsimbourlas
Website: Elle Williams
Country: Australia
City: Sydney