Goldberg & Sons Soda

G-DN was MBG International Premium Brands to created new labeling for Goldberg & Sons bottled soda. Each bottle labeling features a bright color hue that matches the crown cap allowing it to stand out from the rest of the soda bottles.

"Goldberg is a range of bitters that stands for pure enjoyment. It features a unique taste composition that distinguishes the product from other sodas. The combination of excellent ingredients makes this a premium refreshment with a crisp and fresh taste. The package design emphasises the high quality and the heritage of the brand and differentiates the various flavours thanks to a clear color scheme. The hue of each label is continued in the design of the crown caps. Moreover, the wide bottle form stands out from competitive products."

 

ClientMBG International Premium Brands
Design: G-DN
Head of Marketing: Cord Hendryck Vinke
Project Management: Sebastian Krellmann
Creative Direction: Florian Gerdts
Country: Germany
City: Paderborn & Hamburg