Seventh Generation hand soaps have revamped their line of eco-friendly soaps and commissioned NYC-based Beardwood&Co to create a colorful and impactful new collection. This new soap line accentuates a modern and natural looking design that shows the brands commitment to eco-friendly and toxic-free products.

“Seventh Generation, the eco-friendly brand known for its commitment to a toxin-free environment, recently introduced new packaging for its line of hand wash products and saw sales double almost overnight.”

“We always knew package design was important to consumers when it comes to hand wash because it’s on display and part of their home decor,” said Joey Bergstein, CMO at Seventh Generation, “but we were still blown away to see how much they loved these new bottles. We’re actually having trouble keeping them in stock.”