Pams Confectionery Range

Pams Confectionary Range will have you jumping with joy with their fun and delectable sweet treats. Designed by Brother Design, each bag has a colorful character filled with chocolate, Licorice and gummies. Each illustrated figure corresponds to the party mix inside and has a narrative beside it. 

 

"Putting a smile on the consumer's face with this collection of crazy & colourful characters for the Pams Confectionery Range. A yeti skier with a ski hat for Marshmallows and a lumberjack bear with koonskin cap for Gummi Teddies or a monkey wearing a giant pineapple hat for the Pineapple Bites."

"Each of the characters relates in some playful way to the lolly products. They each have a tall hat that holds the variant names & the product windows are integrated cleverly into the outfit of the character each time."

 

Designed by Brother Design

Client: Pams Confectionary Range

Country: New Zealand

Designer/Creative Director: Paula Bunny 

Illustrator: Brett King