Inspired by geometric patterns and shapes, Hawaii created a striking and bold graphic system for the outer packaging of Aria Cosmetics. The concept was to utilize the shapes to create a strong shelf presence, especially merchandised in a tile formation.
"High definition airbrush make-up is fast becoming the choice of many professional make up artists. ARIA Cosmetics London had created a quality range of products and approached Hawaii to develop and create their branding.
Hawaii worked closely with the Aria team and delivered both the brand identity and packaging. It was important that the product looked modern and luxurious. "
Designed by: Hawaii Design