Redberry is a factory footwear store located in Mexico that sells branded footwear at affordable prices. The branding created by Anagrama, is reminiscent of a raspberry. Creating an iconic logo from the silhouette of a raspberry's unique curves. The interior design, something Anagrama is known for doing when approached to brand a store, restaurant or company has taken a modern and functional approach in a very industrial setting. A beautiful and full story re-brand for Redberry. 



Shopping bag + shoe box

Branded t-shirt

Shopping bag


Brand behavior

Designed by: Anagrama
Country: Mexico