With an increased demand for sample-sized products and companies wanting to decrease packaging quantities, Neenah Paper commissioned Farmhouse Design to showcase how uncoated paper colors and textures can be used to create minimum production runs on packaging. EXPLORE 1 is the first in a series to showcase this exploration.
Neenah wanted to make it easy for their customers so all of the dielines created for this piece, and more, are available free for download at: http://www.neenahpaper.com/digitaldielines
"A unique hangtag, made of two different paper stocks. The top tag, being on a shimmery, pearlized paper with 3 hits of opaque white, helps take the guesswork out of print specification. The tags are tied with a rough-hewn 20 lb. polished hemp."
"A few new twists, and die cuts, for creative mixologists, bars, craft brewers, and restaurants. Additional dielines in unique shapes were created and are available for free download at neenahpaper.com/digitaldielines."
"Digital printing is a perfect and economical solution for branded packages and promotions produced in small sizes or small quantities, or short runs. This little box was printed on Astrobrights Solar Yellow. What looks like thermography is actually digital raised print run inline on the digital press. A second wrap is intended to demonstrate additional design opportunties (think about a packaging line that needs a sub-branded label for flavor or scent)."
"Doorhangers can also be effective tools – in hotels and inns, but also for door-to-door community campaigns. As these samples show, you don’t have to start your design with shiny white paper."
"This sample layers together four different papers, each a different finish and size, resulting in a stepped book. It also includes samples of halftones, opaque white ink, and striking knockouts."
"A tent card can top a café table, a buffet, indicate directions at an event, or be repurposed as a gift card or a place card. This sample brings a new level of texture to the party."