my:creative has demonstrated their love for icecream by designing Stew’n’Drew‘s Luxury Ice-cream line. The cylintrical cartons mimic waffle cone stamped with a satuation of color according to the flavor. The overall design brings out the carefree wonders of being a child once again, and enjoying an icecream cone by the beach without a care in the world.

“We teamed up with Stew & Drew to create a friendly and engaging brand that communicated their passion for quality ice cream. This was summed up by their now adopted motif, a classic ice cream bike, but with 2 seats! This reflected the partners friendship and sense of fun.”