The Swiss Style also known and accepted as International Style made its way through Europe, and around the globe in the 1950s and reached its height of population in the 1960s-1970s. Its influence long lasted the period it defines.
This week The Dieline pays trubute to the country that started it all and shine the light on 25 Mid Century Packaging from Switzerland. Enjoy!
Archive of Musuem of Design, Zurich University of the Arts.