We LOVE this unique concept for shopping for fish! No more walking around in a wet, slippery, smelly fish market. "Fish n Fishy is an online seafood shopping mall brand based in Korea. The client approached the brand designers Project Eddy with the purpose of changing the conservative fish industry in Korea by using design as a strategy to change the current market. Fish n Fishy was launched in September 2012."
"Fish n Fishy started from a young entrepreneur wanting to carry on his father’s profession in fish wholesale, based in Busan, that grew into a shopping mall brand selling seafood products through partnership with brand designers Project Eddy.
Designed by Project Eddy, Seoul, Korea