Before & After: Brío
Bríomax, the third biggest car oil distributor in Colombia approached Gran Colombia to design the labels for thier motor oil brand. After a full evaluation, Gran Columbia realized that the brand needed a more profound mark that included a full brand design and a redesign of the packaging. "Using the icons of the brand, we worked under the concept 'Health for your vehicle'.
Designed by Gran Colombia
Product: Lubricantes Brío
Creative Directors: Miguel Pirateque & Aleajndro Barrera
Graphic Designers: Luis Miguel Pirateque, Meria Angélica Orjuela
Illustration: Carlos Rodtiquez
Photo: Diego Almanza