Smari Icelandic Yogurt is an organic yogurt thicker than Greek style, with more protein per serving than any other yogurt in the US. It's made from a traditional Icelandic recipe using simple, honest, organic ingredients. The goal was to create a brand that is modern and progressive, but also rooted in old-world, nordic charm. Look for it in Whole Foods, nationally.
Designers: Gerald Lewis and Brian Steele
Agency: Grand, San Francisco