Student Spotlight: Ellie

Self initiated product by Denis Carroll, 4th year student at Cork Institute of Technology, Ireland. The goal was to try and design something fresh and unique so as to compete well in the beverage market. “The project consist of logo and package design for Ellie – a company that specialize in selling various organic herbal teas. The logo is representative of a tealeaf. It also takes advantage of the first and last letters of the company name. The packaging is minimal and clean with a splash of color to differentiate the various tea flavors.”