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Patisserie Rhubarbe

by Tiffanie Pfrang on 05/07/2013 | 2 Minute Read

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Simplicity, flexibility and sustainability are the best terms to describe this packaging line created for Patisserie Rhubarbe. The challenge was to create a single labelling for all prepared products. Their solution is as follows:

"We opted for the production of a unique sticker: an adhesive gray (the logo consists of three gray stripes and a red dot) including a white extremity where the owner can reprint details about specific products (the product's name, ingredients, expiration date, etc). The sticker wraps around the pots, seal bags, and decorative boxes. The label can be used horizontally and vertically."

 

 

"To support the grey sticker we printed an additional small red dot sticker (in reference to the logo) for packaging more temporary items.

We have also printed in small quantities wrapping paper and a strip of red dot paper which is used for special packaging, such as the formation of paper cones, placemats, and gift packages.

In displays, the accumulation of grey stripes and red spot stickers on various products helps to reproduce and interpret the visual effect of the logo.

The choice of a very small size printed packaging on recycled paper makes the project itself, environmentally friendly."

Designed by Trois Points, Montreal, QC

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