“As part of an ongoing relationship, Plantronics reached out to Character to develop a new packaging system for their next generation of mobile communications products that would extend across their good/better/best product tiers. The exploration would include all aspects of the packaging, from structure, design and messaging through to materials selection and printing techniques.”
Richard is a British freelance design consultant and writer who specialises in logos, branding and packaging. He has written for Brand New and Design Week, featured in Computer Arts magazine, Logology, Los Logos, Logolounge, The Big Book of Packaging and runs the blogs BP&O and Design Survival.
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