Miss Mary's Morning Elixir

10 25 2013 missmarys 1

Miss Mary's Morning Elixir is Bloody Mary mix that brings unique flavor and a handcrafted look with the entire branding and identity surrounded my the sultry "Miss Mary." I love the unique packaging, the name of the product and how the label design translated to every possible medium from the website to a car wrap design.

 

 

 

"Miss Mary’s Morning Elixir is a premium Bloody Mary mix with a sexy vintage pinup look designed by Brandon Van Liere. The illustrated brand has a handmade feel that captures the product’s uniqueness and small-scale production, and has a personality that’s naughty and a little coy, as if the bottle holds secrets to be discovered. Van Liere created a comprehensive brand identity, from the label to the in-store merchandising, business cards, posters, packaging and website. The mix was an instant hit, and a second flavor will be released this fall." 

Client: Miss Mary's Mix
Agency: Brandon Van Liere
Designer: Brandon Van Liere
Illustrator: Joel Herrera
Code: Cory Etzkorn
Bottle Photography: Dave Marrkley; Periscope

10 25 2013 missmarys 17

10 25 2013 missmarys 5

10 25 2013 missmarys 210 25 2013 missmarys 910 25 2013 missmarys 1610 25 2013 missmarys 610 25 2013 missmarys 410 25 2013 missmarys 710 25 2013 missmarys 1110 25 2013 missmarys 1210 25 2013 missmarys 1410 25 2013 missmarys 1310 25 2013 missmarys 1810 25 2013 missmarys 310 25 2013 missmarys 1010 25 2013 missmarys 1510 25 2013 missmarys 8