Frostine's is a fascinating concept. With the idea that cold tempatures improve the health of your skin, this package design takes it to a whole other level! The bottle is designed to be stored in a specific refrigerator designed just for this product. View photos and read more about this design from Intergral below.
"Frostine’s is an innovative series of cosmetics – or 'icemetics' – whose ingredients become active when kept cool. Free from antiseptics, it is manufactured and transported in cold storage and needs to be used within a short time. The logo, with its arch-shaped typography is reminiscent of European vintage style. It emphasises the brand promise to provide youthfulness especially for women. Further icons, such as the ice crystal made up from the initial 'F', symbolise beauty preserved by the cold and a crystal, clear skin."
"The packaging design focuses on a traditionally shaped bottle inspired by the company’s specialisation in bottles. The design allows consumers to grasp the bottle easily when using and storing it in the refrigerator. The individual cosmetic bottles are placed in specifically designed outer bottles to prevent contamination and offer convenience. A special transport box allows the target group to store the cosmetics flexibly. Its minimalistic design harmonises with any interior.
Client: LG Household & Health Care, Seoul
Design: Integral Associates, Inc., Seoul
Ceative Direction: Seung Woo Hong
Graphic Design: Aeran Kwon, Yela Lee
Project Management: Sang Eun Yoo, Borami Kang