TOMeTTe is the posh French meets casual Kiwis (New Zealander) food venture of ThOMas and eTienne.
“Responding to a gap in the market for international cuisine in the fresh ready-made meal category, Thomas and Etienne [Tom Ette] of Tomette set out to create a restaurant-quality brand that married century-old French recipes with New Zealand’s freshest ingredients.
We started the project with brand strategy, naming and brand architecture, only to narrow down the brand to the very founders and like all things, marry those two names together, and Tomette was born. With potential expansion into other European cuisine, Tomette needed to be an authentically adaptable range whilst nodding to the origins of French cuisine.
