Blue Nectar is a handcrafted, ‘super-premium’, triple distilled tequila created in small batches using 100% blue agave.

The packaging and branding, designed by marketing and advertising specialist Energy Garden, working in collaboration with LA and New York based multi-disciplinary design agency Biggs & Co., mixes a antique style and bespoke structural design, a contemporary machined lid and cork combination, and a typographic and photographic label treatment.

“A good tequila requires a connoisseur’s eye. A great tequila, an artist’s touch. Blue Nectar™ Tequila began with a simple, driving passion to create small-batch artisan tequila products with flavors uniquely their own, yet universally renowned.”“It starts with our Maestro Jimadors, who patiently walk the blue agave fields of Jalisco, Mexico, hand selecting each plant that will be cooked and pressed to release the tantalizing juices held within. It continues with our Maestro Tequilero who carefully oversees the crafting of our three 100% blue agave expressions. His efforts can be seen in each of the three distillations that ensure Blue Nectar Silver achieves clean, crisp perfection. His ingenuity can be tasted in the delicate blend of reposado and limited production extra añejo tequila that creates Blue Nectar Reposado. And his skill can be admired during the infusion of spices to a relaxed, bourbon-barrel-aged tequila to craft the rich, layered flavor of Blue Nectar Special Reserve.”