Student Spotlight: De Fietsfabriek

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"De Fietsfabriek is translated 'The Bike factory' in english. It‘s a Dutch bicycle company that manufacturers and sell handbuild quality bikes. The assignment was to redesign their existing brand. The approach were to unite the robust bikes and the handcraftet production without loosing the product."


Designed by Kristoffer Hvitfeldt a student in Denmark attending the School of Visuel Communication.

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