Student Spotlight: Pranzo Pasta

03 07 12 pasta

If you know me you know that I love anything Italian but this student project is great on so many levels.

"The intention of the project was to design a pasta kit for two with pasta, cheese and tomato sauce. I utilized the concept of shelf display in the packaging. Once the product has been purchased, the customer would be able to keep the packaging as a container and reduce the time to search for the sauce for the pasta. After pulling out the drawer the consumer would have easy access to the pasta. I used hand written text and rusted texture to bring a handcrafted feeling to the product."



Designed by Yu Ping Chuang

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