The main objective of this work was to communicate on the cook’s personality, and to also create attractive packaging people could buy as a gift.
“I first focused on the shape of the label, I reached my goal with a careful selection of a pinking shears in the desired proportions. Then came the choice of brand colors and the color of each flavor. The drawing emphasizes the greed of fresh fruits, just bought at the market, and at the same time it insists on family tradition.Once this was done, I decided I should put this project in my designer book, so I used a cinema 4D software to create an original shape for the jar, and to adjust the identity on its top.”
Designed by Maxence de Torcy
