Betty Crocker UK Redesign

 

"Our Betty Crocker packaging project is just the beginning of a brand new chapter for Betty and a fresh repositioning in the UK."

 

 

 

 

 
 
 

 

 

 

 

"As the doyenne of effortless American baking Betty is one of the US’s best-loved brands. We’ve drawn on Betty’s rich, colourful history to develop a delicious new brand story and look for Betty that’s simply irresistible. Watch this space!"

Designed By: Mary Lewis

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