Betty Crocker UK Redesign
"Our Betty Crocker packaging project is just the beginning of a brand new chapter for Betty and a fresh repositioning in the UK."
"As the doyenne of effortless American baking Betty is one of the US’s best-loved brands. We’ve drawn on Betty’s rich, colourful history to develop a delicious new brand story and look for Betty that’s simply irresistible. Watch this space!"
Designed By: Mary Lewis