Glassbonden (Ice Cream Farmer) is an all natural premium ice cream brand that manufactures a variety of contemporary and traditional flavours using local, seasonal ingredients and extra fat milk produced by mountain cows on a farm located in the Västerbotten region of northern Sweden. Independent design agency Racer, led by art director Per Lindgren, was responsible for developing a name, visual identity and packaging solution for the brand that would reflect the small-scale family run venture and its combined farm and on-site ice cream production.

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