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Wednesday
Oct172012

Balzac's Coffee Roasters

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Brand & Packaging Design and Hand Lettering for Balzac's Coffee Roasters, a hand-crafted artisanal coffee brand.

 

 

 

 

"This design brings the focus of the Balzac’s Blend packaging back to their superior product: hand-crafted artisanal coffee. As one of Ontario’s original microroasters and independent coffee companies, it was important for the design choices to reflect their founding values – natural, sustainable, artisanal and local."

Designed by Chad Roberts Design
 
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The Atwood Blend

The result of a collaboration between Balzac’s Coffee Roasters and award-winning Canadian author Margaret Atwood, this design highlights their commitment to the environment and concern for avian ecosystems.

By combining the stunning illustration with strong type, the new design has significant shelf presence that emotionally engages consumers.

 
 
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Balzac's Coffee Roasters
 
 
Brand & Packaging Design. Hand Lettering.
This design brings the focus of the Balzac’s Blend packaging back to their superior product: hand-crafted artisanal coffee.

 

As one of Ontario’s original microroasters and independent coffee companies, it was important for the design choices to reflect their founding values – natural, sustainable, artisanal and local.

 

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