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« Student Spotlight: Expedition | Main | Steampunk Playing Cards »
Friday
Jan062012

KMC Pink Lady

1 5 12 pink

"Pink Lady is a special "pink ribbon" limited edition product created by KMC Chain (who has the largest worldwide market share for bicycle chains) in 2010. It was meant to be a gift box where you give not only a good looking chain, but also to a great cause.

 
 

Due to the "pink ribbon" theme of this product, the idea was very simple, using the "product" to illustrate the "theme", at the same time highlighting the "product" by presenting two elements in one simple and broad visual stroke."

Designed by GIDEA GROUP1 5 12 pink21 5 12 pink3

1 5 12 pink1

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