Ithaca Coffee Company

Ithaca Coffee Company introduced this line of candies at their stores and offered them in ICC gift baskets.

The old packaging included plain a cellophane bag that did very little to increase the Ithaca Coffee brand, and was difficult to stack on the shelf. Iron Design helped the client name the new sub-brand 'Candy Shop' and then designed the box and the colorful labels at the top of the box identifying each SKU. Fonts used on the color labels were playful slab serif and sans serif combos to make the packaging as tantalizing as the contents.

 

 

Designed by Mariya Kolesnychenko of Iron Design