Letterpress packaging showcasing a product that reinvents the mason jar.
"This is CUPPOW - a new lid that lets you drink like a boss from virtually any wide-mouth canning jar. It’s a simple, eco-friendly alternative to poor-performing and messy disposable hot cups, and over-built and expensive travel mugs.
Cuppow was designed by Aaron Panone and Joshua Resnikoff. Graphic design was done by designer and illustrator, Natalya Zahn, and package design and printing was done by Mike Dacey of Repeat Press. Nearly all components of the product's release (industrial design, branding, graphics & package design, printing, photography, website design, and video) were created by a collaboration of talented creatives working primarily under one roof at Fringe Union in Somerville, Massachusetts."
Designed by Natalya Zahn