To differentiate their product from others on the shelf, Acrilex Decor Paint’s new packaging design emphasize of it’s used for decorative effects, artistic and design value.
“Market leader in Latin America in the segment of art materials, the company Acrilex sought to differentiate the point of sales and greater added value in the Decor Paint product packaging, used to decorative effects. The solution was the upgrading of the brand and complete redesign of the packaging, seeking references within the history of the product to create a nifty retro effect, together with market trends.”
Designed by Da Urca Comunicação, Sao Paolo, Brazil
