"Kohburg is like the English version of Hovis but in Denmark. I designed these ace bread packets last year which were sold in supermarkets all over the country. They wanted me to talk about my work on the packet so I said I was inspired by hairy mermaids, hope it didn't put people off their tea. Each illustration also represents a different flavour of bread- potato, wheatgerm, carrot and rye."
Designed by illustrator Ery Burns