"Rituals is a mid-priced body and homecare brand established in the Netherlands. The company's motto is to produce high quality nature inspired products inspired by eastern rituals at a relatively affordable price."
"Rituals launched their first organic alcohol perfume collection crafted by the world's best perfumers. We at Matte together with Rituals developed the packaging for the collection celebrating the fusion of nature, science and the ancient art of perfume making. The outcome is clean, contemporary, accessible luxury."
Country of origin: The Netherlands
Design agency: Matte