“Drawing from vintage inspirations and from the Pleasant River Soap Company products themselves, Pulp+Wire principal Taja Dockendorf and designer Sara Rosario crafted a “‘ye olde urban apothecary” aesthetic to reinvigorate the company’s soap and lip balm packaging. Each box allows the gorgeous, hand crafted soaps to peek through, engaging with the consumer, and features custom graphics that evoke the soap’s ingredients in a playful, cheeky manner. All packaging uses recycled papers, soy inks and wind-powered printing to complement Pleasant River’s all natural, certified animal cruelty-free products.”