Pinkberry Swirly Grams

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This past Valentine's Day Pinkberry made heart swirls all over with these lovable Swirly Grams. Check them out below!

 

"This Valentine's Day, we helped love-birds everywhere express their feelings with the Pinkberry Swirly Gram, a first of its kind hand-delivered gift.The campaign consisted of packaging design, in-store POP, and a lovely Valentine's transformation of the Pinkberry website. Pinkberry store operations were happy to accommodate the flood of Swirly Gram orders, and due to the buzz, Pinkberry Facebook views went up by 27%. Whether people ordered in-store or online, the positive feedback was astounding. We think there's plenty of love going around this year, and the proof is in the froyo."

Designed by Los Angeles based Ferro Concrete

 

 

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