Samson Craft Beers

"This bottle design and branding for New Jersey-based craft brewer Samson Craft Beers, uses a simple yet memorable visual to compete amongst the glut of mico-brew labels on store shelves. The illustration takes the legend of Samson and the Lion most of us are familiar with and adds a beverage industry twist. These liter bottles are screen printed front and back. Also, in order to transport cases to the various distributors and restaurants, we sourced antique wooden beverage crates and re-purposed them by sanding and screen printing the logo on each side."

Designed by Sean Flanagan, Designer/Illustrator

 

Comments

[Peterrr]

I can hear PETA already,that poor lion. But I love the logotype, especially on the crate.

[Dave]

cool but it doesn't say what kind of beer it is