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Student Spotlight: Chris Ferrante

by Gina Angie on 12/29/2011 | 1 Minute Read

Unpackagable

"This project was for my packaging design course in which we were tasked with creating a conceptual series of consistent packages for intangible things. I decided to package light, reflection, and shadow. After brainstorming how to visually suggest that these "unpackagable" things were in fact packagable, I came to the concept of creating the effect of them as though they were trapped inside a box. Since light, reflection, and shadow are the basic elements that give form to the three-dimensional world in which we live, I decided to keep the form of my packages extremely simple and minimalistic by using simple cube boxes made of natural sand-colored paper with printed black ink. I developed an identity system or symbol set of the first letter of each word (L, R, and S) to be used as diecuts on the front panel of each box. Each letter is divided in different directions, but their geometric forms make them consistent. Under each diecut is the full word in small and generously tracked Futura Extra-Bold. The Light box has a piece of vellum and a touch light inside so it acts as a luminary, the Reflection box has a piece of mirror inside behind the diecut, and the Shadow box is printed with black ink on the inside of the box with an open diecut so all that is seen is darkness. These boxes are not intended to be opened, but instead are conceptual pieces."

 

Designed by Chris Ferrante, a student attending Rowan University

Fufluns Winery

This project was for my packaging design course in which we were tasked with creating an original brand of wine for a special event or tasting. I decided my location for this event would be a fictional Fufluns Winery somewhere in Tuscany, and I developed the concept for the name Fufluns Toscana after researching the Etruscan god of wine (Fufluns). In an effort to make this design as authentic as possible, I kept all text in Italian and selected types of wine that are made in the region. I achieved a natural and organic, yet sophisticated look to my design by using custom techniques and natural materials such as wood, cork, and brown kraft paper. My labels are screen printed on adhesive cork, and the box which accommodates two bottles is made of pine with a sliding lid that has been laser burned. For detail, I even created a custom rubber stamp to ink my logo onto a cork."

Designed by Chris Ferrante, a student attending Rowan University

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