Speedo Training Aids

Published

Stocks Taylor Benson Design was approached to re-design a range of packaging for speedo’s training aid products. “The task was to Re-design the graphic and structural packaging for a re-launch of a range of innovative Speedo® ‘Training Aids’, segmented clearly into the two categories for a broader appeal, combining strong visual impact and heightened brand presence. The packaging construction must not use plastic in order to be more environmentally sustainable.” More after the jump!