Burger King

"The fast-food king sought to universally expand its appeal across various international markets by minimizing the use of copy and adding more emphasis to their products. The result was a bold, illustrative approach at showcasing some of their more popular menu items."

 

 

Designed by David Iglesias

Agency: Crispin Porter + Bogusky

Creative Director: James Dawson-Hollis

Art Director: Mike del Marmol

Comments

[Britta]

Really appropriate and nicely done usage for this illustration style. Gives it a broad appeal. The white onions on that brown paper bag give it that extra something,