Mammoth Supply Co.

"We developed the Mammoth Supply Company concept in tandem with Fonterra's team to be a dairy brand specifically for men."

YOGHURT: Our idea was driven by the insight that men like yoghurt, but its not currently meeting their needs on a functional or emotional level.
ICED COFFEE: Builds off the campaign idea established for yoghurt.
ICE-CREAM: Positions the product as ice-cream for men.

Designed by Shine

Comments

[David Slaughter]

Hi There!

I really like your packaging concept!! I am in the packaging business and I love to see new and exciting ideas. I will keep an eye on your blog from now on for inspiration (if thats ok!!) If you have any feedback on my designs please let me know.

Keep up the good work!

http://www.templecoombe.co.uk

[william]

Hi
I have purchased one of the ice-cream product. Product tastes great but the packaging is absolutly awful.
It seems to me that the product is intended for consumers to finish in one go. Paper box is just not the way to go,
it gets real messy and the paper falls apart real easy which makes storage extremely difficult. I hope you'll find my
feedbacks useful.

[Wynton]

Think that the graphics make your product catch the eye .
Agree with William that the icecream packaging became soggy and floppy - it got a bit messy.