Lake Champlain Chocolates

"Lake Champlain Chocolates hooked up with recording artists Grace Potter and the Nocturnals for a first time collaboration between rock and roll and chocolate" Check it out after the jump!

"Place Creative Company of Burlington VT created the packaging design and marketing material for the special edition chocolate bar. Capturing the right balance was an interesting design challenge. 'Grace wanted something that felt like a piece of classic rock memorabilia –  taking that idea and making it look delicious was a lot of fun' said Keri Piatek, Design Director at Place Creative."

Comments

[Anna]

I just cant see anything beyond coca-cola brand when this font or similar is used.
It looks like a vintage package that needs to be made over!
I think that the sexy and the delicious that can be found in the music motive is missing