Student Spotlight: Bold Bald

Steph Davlantes created this packaging in her final year as an undergraduate graphic design student at the University of Florida. "The project consists of the identity and branding for Bold Bald, a head shine solution for men. Designed for the early senior citizen market, this product label and campaign assures men that they can be badass and balding at the same time. The logomark references the idea that two balding heads are better than one haired head."

Comments

[blake]

Way to go Steph! I'm lucky to have gotten to see this from the very beginning to this awesome final product!

[Jared]

So rad

[Sonya]

This desgn made me smile!
Really like the "Everyone knows that bald is simply the combination of 'Badass' & 'Old'." as well as the way she fluidly made all the different typefaces work.

[Terry]

I know lots of younger gents who are going bald that shave their head, and this might appeal to them more than the "near-senior" crowd. Otherwise I love the concept and implementation! It reminds me of the Christine Lavin song "Bald Headed Men."