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« The Design Business Bottle | Main | Student Spotlight: Prohibition-Inspired Wine Concept »
Friday
Jul162010

Christine Cushing*s Sauces

Packaging for Canadian TV Chef Christine Cushing's gourmet tomato sauces by Trish Papadakos in conjunction with The Movement.

"The result was defining the personality of each flavour (ex. 'Pure' for Fresh Basil and 'Daring' for Spicy Garlic) and working with a colour palette which represented the flavours' particular moods. The combination of the names and colours with an approachable and warm typographic system -- including Christine's handwriting -- made her brand of sauces not only stand out among others on the shelf, but also seem fancy and special, while also looking like something that came from a friend. She gives you part of her recipe, along with her personal notes, right on the jar and saves the rest for her website."

 

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